MLB Preview 09

Role: Concept, Design, 3D, Animation, Post Production

I was approached by Rogers Sportsnet to create an opening to kickoff the baseball season. The result was driven by the feeling and excitement created by first light, as the sun rises over the dew covered field. Simulated high-speed photography, created in 3D drives the tension and excitement while allowing the Sportsnet brand to be reinforced. The end result captivated viewers and was a great success, allowing Sportsnet to continue to use elements of this design for years to come.